June 2016 Blog Traffic and Revenue Report

Woohoo! Time for the first ever, here’s the Yeys.com traffic and revenue report!

blogsrevivalrevenuejune16

This blog is where I document the progress of my current project: Resurrecting six dormant blogs and bringing them back to life. You can read more about the project and the reasons for it right here.

The “woohoo!” part is purely excitement over the fact that I’m actually writing my first stats report. There was no significant revenue, nor was I expecting any. It took me two years to get my flagship site to make a significant profit. I don’t expect things to go a whole lot much faster with this project. I hope they will. I just don’t expect them to.

A note about traffic stats

The traffic figures are provided for general assessment. They are too small to indicate much so I won’t bother with displaying traffic sources at this point.

At least three of the six blogs had some reporting issues during June where the Google Analytics code went AWOL. This was my fault for not using a GA plugin and changing templates without updating the code in the footer. All blogs now have a GA plugin and a few of them also have JetPack which also monitors traffic. I can always check server stats but as I said, at this point, the numbers are too small to worry about missing a couple of days of tracking.

As you can see, all of these sites have had a trickle of traffic coming in. This report merely establishes a baseline from which – hopefully – traffic will grow in the future.

So, what have I been doing this month?

It’s been a busy month! I’ve been working an average of 60-70 hours a week! About half of that time was invested in my flagship website (not covered here) and the rest went into the blogs project. I also spent a bit of cash on hosting, templates and SEO tools. Let’s go over what I’ve done and how much it cost me.

1. I’ve put together a strategy plan

This month, I finally set down the guidelines for this project. I hope this will help me focus my efforts over the coming six months. You can read more about my goals and strategy and how they were formulated.

2. I’ve created new hosting accounts

As part as my “getting back into the swing of things” and “finding a fresh point of view” I decided to check out two leading hosting companies.

I moved two blogs to new hosts that came recommended by fellow bloggers. Yes, they are heavily promoted through affiliation. And yes, I’ve become an affiliate as well. I plan on adding a detailed review for each one soon, for now they get their first mention here: HostGator and Bluehost.

I also still have my reseller account with my original host. Four of the blogs are hosted on that server.

So, this is what I paid for hosting this month –

Bluehost: $59.4 for 12 months of hosting 

Hostgator: $52.56 for 12 months of hosting

My regular host: Nothing. I paid an annual sum which covers my current hosting for  a few more months.

New premium templates

At least for a few of the blogs, I wanted templates with a magazine-style homepage. After trying several free ones – as well as a premium template which didn’t work for me – I finally found templates that I’m happy with for now.

I chose to buy the premium bundle by ThemeZee (Look Ma! No affiliate link!) It’s a small company, basically a one-man show. So far, Thomas – founder, coder, marketer and tech supporter – does a good job answering my requests in a timely and efficient manner.

I paid 79,00€ (Thomas is in Germany) which translates into $88. That gives me access to using the pro versions of all ThemeZee templates.

Templates cost: $88

New WordPress Plugins

After much deliberation, I installed six WordPress plugins on three of the blogs. Two weeks later, it’s a mixed bag of things that need to be tweaked and things that have really helped already.

I will post a proper follow up report in mid-July and based on the conclusions, I’m going to decide which plugins stay and get installed on the other blogs and which get deleted or replaced.

New tools and services – both paid and free

Blogglovin’

I discovered this awesome tool for following blogs. I now follow about 200 blogs in the same niches as my own. I’m going to write more about why I do that but for now just wanted to give BlogLovin‘ a shoutout.

Stock Photos

I buy stock photos for use on my blogs. I currently use Fotolia.com and I paid $75 for a monthly package of 50 photos.

Stock photos cost: $75

Longtail Pro

It’s been awhile since I tried my hand at keyword targeting. I needed a tool to help me so I went back to an old favorite. I probably drove them a little bit crazy with all my questions during the 10 days trial period but they were always quick to reply, friendly and helpful. So, I’m paying to keep it going. I signed up for the discounted Platinum program and paid a total of $297 for an annual subscription. Click here if you want to check it out and start your own trial for only $1.

SEO software cost: $297

And now, finally let’s get to business. It’s time for the actual traffic and revenue reports (one per blog)! Drumroll, please!

Traffic and Revenue Reports

Blog #1 – CatPicsBlog.com

Total number of posts: 173

Posts made during June: 30

June unique visitors: 52 pageviews: 106
May unique visitors: 126 May pageviews: 215

Revenue:
The site is currently monetized using 2 Google Adsense units, one in the header and one in the sidebar.
June Adsense revenue $0.30
May Adsense revenue $0.51

What I’ve done in June

  • Daily posts
  • RSS feed auto-campaign mailing list that also posts to the blog’s Facebook page.
  • Commenting on cat-related blogs.

Any changes planned for July?

I’ve been posting on a daily basis with relatively short posts. The results are less than stellar. I plan on posting every other day in July while making sure posts are better SEO’ed and are at least 300 words long.

Blog #2 – CatsGoShopping.com

Total number of posts: 44

Posts made during June: 12

Traffic: 
June unique visitors: 124  pageviews: 415
May unique visitors: 161 pageviews: 323

Revenue:
The site is currently monetized using 2 Google Adsense units – one in the header area and one in the sidebar – and Amazon affiliate links in posts.

June Adsense revenue: $0.16
May Adsense revenue: $0 (blog had no ads)

June Amazon revenue: $0.47
May Amazon revenue: $0

What I’ve done in June

  • Template change
  • Hosting move (to Hostgator)
  • Content pruning – this one is important. I went over very old posts which were not up to par with the current blog standards and deleted most of them. The ones that were getting any amount of Google traffic I kept and updated.
  • Commenting on cat-related blogs
  • Pinning images on my Pinterest boards
  • RSS feed auto-campaign mailing list that also posts to the blog’s Facebook page.

What’s going to change in July?

This blog is the one I’ll be focusing on in July. I’m going to continue with everything I’ve been doing so far and plan on adding the following –

  • Guest blogging
  • Mailing list revamp including a lead magnet
  • Setting up Pinterest & Twitter (more on that in a future post)
  • Adding a raffle, possibly through rafflecopter or a similar service.

Blog #3 – Gifts4Kids.net

Total number of posts: 111

Posts made during June: 7

Traffic: 
June unique visitors: 56 June pageviews: 120
May unique visitors: 36 May pageviews: 167

Revenue:
The site is currently  monetized using 3 Google Adsense units -one in the header area and 2 in the sidebar – and Amazon affiliate links in posts.
June Adsense revenue: $0.01
May Adsense revenue: $0.01

June Amazon revenue: $0
May Amazon revenue: $0

What I’ve done in June

  • Template change
  • Content pruning – Same as above!
  • Commenting on parenting and shopping blogs
  • Pinning images on my Pinterest boards

Blog #4 – home-decor-hub.com

Total number of posts: 366

Posts made during June: 7

Traffic: 
June unique visitors: 351 pageviews: 580
May unique visitors: 402 pageviews: 754

Revenue:
The site is currently monetized using a single Google Adsense unit placed in the header area and Amazon affiliate links in posts.
June Adsense revenue: $3.79
May Adsense revenue: $2.66

June Amazon revenue: $3.48
May Amazon revenue: $17.51

What I’ve done in June

  • Template change
  • Content pruning – Same as above.
  • Commenting on related blogs
  • Pinning images on my Pinterest boards
  • RSS feed auto-campaign mailing list that also posts to the blog’s Facebook page.

Blog #5 TripMemos.com

Topic: Travel

Number of incoming links: 12 (according to the Google Search Console).

Total number of posts: 19

Posts made during June: 8

Traffic: 
June unique visitors: 72 pageviews: 339
May unique visitors: 151 pageviews: 151

Revenue:
The site is currently  monetized using a single Google Adsense unit in the header area. It’s only been there for a week.
June Adsense revenue: $0
May Adsense revenue: $0

What I’ve done in June

  • Template change
  • Commenting on related blogs
  • Pinning images to my Pinterest boards
  • RSS feed auto-campaign mailing list

Blog #6 Yeys.com (this one!)

Number of incoming links: 186 (according to the Google Search Console).

Total number of posts: 44

Posts made during June: 12

Traffic: 
June unique visitors: 168  pageviews: 377
May unique visitors: 136 pageviews: 151

Revenue:
The site is currently  monetized using 2 Google Adsense unit, one in the header and one in the sidebar.
June Adsense revenue: $0.02
May Adsense revenue: $0

What I’ve done in June

  • Template change
  • Hosting move to Bluehost.
  • Content pruning – Nothing was deleted in this case but I did go back to some of the first posts and edited them a bit. I started this blog as a personal notebook. Now I want others to read it too, so I need to polish up a few posts.
  • Commenting on related blogs

June Revenue Summary

Expenses: $571.96

Revenue: $8.23

Profit: -$563.73

Which is perfectly ok.

In fact, I’m thrilled with how June went! I worked hard and I enjoyed every minute of it! It felt great getting back to tweaking blogs and playing around with code! I learned a lot and I got to virtually “meet” other bloggers too!

I have so much to talk about and I have this blog where I can do that. If you’re reading this – thank you for dropping by and allowing me to share this new adventure with you! Leave me a comment and let me know what you think!

4 Replies to “June 2016 Blog Traffic and Revenue Report”

  1. Hey Anne,

    Nice to see another person doing income reports. I hope you stick with it! It’s normal for a lot of people to be in the red when you first get going, it’s just start up costs / investments in yourself.

    I suppose if you get tired of any of your blogs, you could do a bit of flipping on Flippa.

    I’m excited to watch your progress!

    1. Thank you for your comment, Nathan! Yes, I’m not too worried about being in the red. I expect to stay in the red for at least 2-3 months. With my flagship website, I was in the red for two years before it started showing a profit. Now it’s the leading website in its vertical (according to Alexa) so time for it to cover the costs for these hatchlings 😉

    1. Thanks for visiting the post and for the feedback! It’s so great to get a vote of trust in the project from successful bloggers!

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